Post by account_disabled on Jan 11, 2024 7:19:12 GMT
with the highest volumes and costs represent businesses with very high lifetime customer value – in other words, these industries can afford to pay a lot to acquire a new customer. These most expensive keywords comprise businesses such as lawsuits, mortgage applications, and server hosting. Some high-volume keyword categories have lower CPCs because advertisers have slimmer margins to expend on PPC advertising.
You can find CPC estimates for keywords using a keyword tool like Keyword Planner or our own Free Keyword Tool.
The Most Expensive Keywords: Survey Methodology
We compiled data from our own trillion-keyword database and the Google Keyword Tool (one of many free Google Ads tools) to determine the top 10,000 most expensive English-language keywords over a 90-day period. This keyword list was then organized into categories by theme, such as “Insurance.” The largest keyword categories were determined by weighting the number of keywords within each category, as well as the estimated monthly search volume and average cost per click for each keyword.
Tips for Bidding in a Super-Competitive, Expensive Google Adword Key word Niche
Quality Score: High Quality Scores can help lower your average Google CPC. Find the right keyword niches, and practice effective keyword grouping to break up larger keyword lists into smaller, more targeted lists which will enable you to write more targeted ad text and landing pages which should help improve relevancy and Quality Score. To benchmark your Quality Score, try a free Quality Score tool.
Be Specific: Target specific, 3-5 word keywords. Use a keyword tool to generate specific keyword ideas, and use keyword match types to ensure you’re only paying for keywords that are very specific to your business.
Use Negative Keywords: Figure out what kinds of words you’re likely to be matched against and weed out keywords that aren’t relevant to your business.
You can find CPC estimates for keywords using a keyword tool like Keyword Planner or our own Free Keyword Tool.
The Most Expensive Keywords: Survey Methodology
We compiled data from our own trillion-keyword database and the Google Keyword Tool (one of many free Google Ads tools) to determine the top 10,000 most expensive English-language keywords over a 90-day period. This keyword list was then organized into categories by theme, such as “Insurance.” The largest keyword categories were determined by weighting the number of keywords within each category, as well as the estimated monthly search volume and average cost per click for each keyword.
Tips for Bidding in a Super-Competitive, Expensive Google Adword Key word Niche
If you or your client are struggling to compete in a high-volume, high-CPC keyword category such as the most expensive keywords identified in this study, the PPC best practices are the same as always, except of Whatsapp Mobile Number List course, the stakes are 1000x higher if you’re paying on average $50 per click vs. $0.05 per click. Here are a few tips to consider:
Quality Score: High Quality Scores can help lower your average Google CPC. Find the right keyword niches, and practice effective keyword grouping to break up larger keyword lists into smaller, more targeted lists which will enable you to write more targeted ad text and landing pages which should help improve relevancy and Quality Score. To benchmark your Quality Score, try a free Quality Score tool.
Be Specific: Target specific, 3-5 word keywords. Use a keyword tool to generate specific keyword ideas, and use keyword match types to ensure you’re only paying for keywords that are very specific to your business.
Use Negative Keywords: Figure out what kinds of words you’re likely to be matched against and weed out keywords that aren’t relevant to your business.